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OrbitAI — Calm, Intelligent AI for Focus and Deep Work

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Role

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Product Designer & Webflow Developer

Timeline

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Iterative design sprint

Tools

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Figma, Webfow, GSAP

Client

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Industry

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Market

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Project Overview

OrbitAI is a personal AI productivity hub designed to help users focus, plan intelligently, and work in alignment with their energy — not against it.

Unlike traditional productivity tools that optimize tasks in isolation, OrbitAI is built around human energy, attention, and decision fatigue. It combines intelligent scheduling, explainable AI, and distraction-free focus into a single, cohesive system.

This case study explores how product thinking, calm visual design, and purposeful motion were used to design both the landing experience and the core dashboard of OrbitAI.

The Challenge/Problem

Problem Statement

Goal Statement

Research & Insights

Design Process

Low Fidelity Wireframes

Design System

Final Designs & Prototype

High Fidelity Wireframes

Final Design & Prototype

The Solution

The Result

Visual Showcase

OrbitAI Hero
Features Bento-Card Section
Authentication screens designed to feel calm, trustworthy, and consistent with the core product experience.
Custom 404 and maintainance page

Case Study

1. The Problem

Modern productivity tools help people manage tasks — but not manage energy, focus, or mental clarity.

People don’t struggle because they lack to-do lists.They struggle because:

  • Tasks are scheduled at the wrong time
  • Focus is constantly interrupted
  • Tools overwhelm instead of guide
  • Productivity systems ignore human energy rhythms

Most apps ask users to adapt to the tool.OrbitAI was designed to do the opposite.

2. The Insight

Through observation and personal experience, I identified a key insight:

Productivity is not about doing more —it’s about doing the right work, at the right time, with the right energy.

This led to three core design principles:

  • Energy-aware scheduling
  • AI that explains why, not just what
  • Calm interfaces that reduce cognitive load

OrbitAI is not a task manager. It’s a personal AI companion for focus and decision-making.

3. The Product Vision

OrbitAI is a personal AI hub that:

  • Understands tasks written in natural language
  • Optimizes schedules based on energy patterns
  • Protects focus during deep work
  • Learns from behavior and improves over time

Instead of dashboards full of noise, OrbitAI offers:

  • Clear guidance
  • Gentle nudges
  • Confident decisions

4. Core Experience Overview

OrbitAI is built around four connected systems, not isolated features.

1️⃣ i. Dashboard — The Command Center

The dashboard gives an immediate sense of control and calm.

OrbitAI Dashboad

Key goals:

  • Show what matters today
  • Reduce decision fatigue
  • Surface urgency without stress

Design decisions:

  • Minimal color usage for hierarchy
  • Clear prioritization
  • Friendly AI presence to humanize the experience

This is where users feel oriented, not overwhelmed.

2️⃣ ii. Smart Schedule — Energy-Based Planning

Instead of fixed calendars, OrbitAI schedules tasks around human energy flow.

Core Feature - Smart Schedule

Key features:

  • Morning / afternoon / evening energy awareness
  • AI-optimized task placement
  • Clear explanation: “Why this task is here”

Why it matters:
Users don’t need blind automation — they need trust.
By explaining decisions, OrbitAI builds confidence in the system.

3️⃣ iii. Task Intelligence — From Thought to Action

Core Feature  - Task Intelligence  -Empty State

Users describe tasks naturally:

“Prepare investor pitch for next week”

OrbitAI analyzes:

  • Intent
  • Energy requirement
  • Strategic importance
  • Time estimation
  • Dependencies

Then it transforms thoughts into structured, actionable work.

Core Feature  - Task Intelligence  - Post Input

Design focus:

  • Clear before/after states
  • AI insight cards instead of raw data
  • One-click actions (add to schedule, simulate change)

This turns mental clutter into clarity.

4️⃣ iv. Focus Mode — Protecting Deep Work

Focus Mode is intentionally minimal and distraction-free.

Key ideas:

  • One task
  • One timer
  • One purpose
Core Feature  - Focus Mode - Pre  Focus State

During focus:

  • Notifications muted
  • Task switching blocked
  • Sessions guided by AI recommendations

Core Feature  - Focus Mode - Post Focus State

After focus:

  • Gentle reinforcement
  • Progress acknowledgment
  • Adaptive learning for future schedules

This reinforces positive behavior, not pressure.

5️⃣ v. Insights — Learning From You

OrbitAI doesn’t just track productivity — it understands patterns.

Core Feature  - Insights

Insights include:

  • Productivity rhythm by time of day
  • Focus streaks
  • Energy dips
  • What improves or harms performance

Insights are:

  • Short
  • Actionable
  • Automatically updated

The goal is not analytics — it’s self-awareness.

5. Design System & Visual Language

OrbitAI uses a calm futuristic aesthetic:

  • Dark UI to reduce eye strain
  • Soft glow accents for guidance
  • Motion used only when meaningful

Principles:

  • Motion explains, not decorates
  • Color signals priority, not noise
  • AI presence feels supportive, not intrusive

The interface is designed to disappear when the user is focused.

6. Challenges & Decisions

Challenge: Avoid making AI feel magical but vague
Solution: Explain AI decisions clearly in-context

Challenge: Avoid feature overload
Solution: Design around systems, not features

Challenge: Balance futuristic visuals with usability
Solution: Subtle motion + strong hierarchy

7. Outcome & What This Demonstrates

OrbitAI demonstrates my ability to:

  • Think in product systems
  • Design AI-assisted experiences responsibly
  • Balance aesthetics with clarity
  • Design for human behavior, not trends

This project represents:

  • Product thinking
  • UX maturity
  • Visual restraint
  • Technical readiness for implementation

Final Thought

OrbitAI is not about productivity hacks.
It’s about designing a calmer relationship between humans and work.

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