Timms Team – High-Converting Landing Page for a German Renovation Company
Role
:
Web Design, Webflow Development
Timeline
:
1 week
Tools
:
Figma, Webflow
Project Overview
Timms Team wanted a dedicated conversion page to attract more qualified renovation leads in Germany. While the main website existed, they needed a high-impact, focused landing page that communicated trust, showcased expertise, and drove visitors toward booking a consultation.
My role was to transform a basic page idea into a complete conversion-centered experience—using UX strategy, clear messaging, and Webflow implementation to support their lead-generation goals.
Problem Statement
Goal Statement
Research & Insights
Design Process
Low Fidelity Wireframes
Design System
Final Designs & Prototype
High Fidelity Wireframes
Final Design & Prototype
The Solution
I designed a fully optimized landing page built around psychological conversion triggers and industry trust signals. Key elements included:
- Premium hero section with clear value proposition
- Trust badges & credibility markers placed above the fold
- Service breakdown with clear benefits
- Transformation showcase with before/after visuals
- Social proof section including reviews & client logos
- Strong call-to-actions placed strategically across the page
- Mobile-first responsive layout optimized for 80% mobile users
- High-speed, SEO-friendly Webflow build
- A conversion-oriented form with lead-qualifying fields
The design approach focused strongly on clarity, trust, and real-world proof — the elements that matter most in home-improvement and renovation industries.
The Result
The new landing page significantly improved Timms Team’s online presence and lead-generation quality. The client described the result as “Amazing work again,” reinforcing strong ongoing collaboration.
The landing page now:
- Communicates value clearly and professionally
- Establishes high credibility within seconds
- Guides users smoothly toward taking action
- Supports the company’s sales funnel more effectively
- Strengthened the business–designer relationship, leading to more projects
Visual Showcase
Client Feedback
Next Project
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